Dr. Habib Mousavi led a seminar at Global Link Trade Hub on September 5, 2024 about the science and art of persuasion. In business, relationships and even casual conversations, we often need to influence others in an ethical and effective way.

Dr. Habib Mousavi seminar on the principles of persuasion at Global Link

Habib Mousavi on the Principles of Persuasion

The seminar explored the seven principles of persuasion developed by Dr. Robert Cialdini, a leading psychologist in this field. These principles have been tested for decades and form the foundation of influence strategies in sales, marketing, leadership and negotiation. Read more about Robert Cialdini.

The Seven Principles

  • Reciprocity
  • Commitment and consistency
  • Social proof
  • Authority
  • Liking
  • Scarcity
  • Unity

Dr. Habib Mousavi explained each principle with real-life examples and showed how it can be applied honestly, without manipulation. The focus was on building trust, not tricking people.

Why Persuasion Skills Matter

Whether you are pitching to a client, asking for a raise or leading a team, knowing how people make decisions helps you communicate better. For newcomers building careers in Canada, these skills can open doors. Persuasion also works in everyday life: convincing a landlord, negotiating a price, or helping a family member make a healthy choice. When used ethically, these principles simply help us explain our ideas in a way other people can understand and accept. The seminar included practical exercises so participants could try each principle and see how small changes in wording can change a response.

📅 September 5, 2024 / 📍 Globallink Trade Hub, 88 Doncaster Ave, Thornhill

Habib Mousavi | اصول متقاعدسازی

در این سمینار با دکتر حبیب موسوی، هفت اصل متقاعدسازی رابرت چالدینی و کاربرد آن‌ها در فروش، بازاریابی، رهبری و مذاکره بررسی شد. ۵ سپتامبر ۲۰۲۴، گلوبال لینک.

About Global Link

Global Link Trade Hub is a community and cultural centre at 88 Doncaster Ave in Thornhill. We bring together education, technology, art and business through workshops, concerts, competitions and networking events. Our goal is to create real experiences where families, students, creators and entrepreneurs can learn, connect and grow together. Habib Mousavi is one of the many experiences we create for our community.

Want to be part of the next one? See our upcoming events, browse past events, or contact us to host your own event at Global Link Trade Hub.

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